You can’t beat the ambiance of an Iowan football game on a glorious fall afternoon. The crisp air, the crack of the leather, and the haunting strains of the “Hoosier Hymn” – what more could you want?
If you’re planning to attend an Iowan game this season, then you’ll want to know exactly where you’re sitting. Did you get a good deal on the upper deck? What about those poor souls in the lower deck – will they be able to tell the difference between a field mouse and a roadrunner anytime soon?
What’s more, how good are the seats in the Iowa Speedway anyway? To put it bluntly, not very! The Hogs are currently 4–4 on the season and have yet to put up a convincing performance in their biggest game so far, against Iowa State on Oct. 27.
While it would be remiss not to say that the fans in Iowa City have treated the team well, given how badly they’ve needed one, they might not have the best memories when it comes to their home stadium. Here’s a breakdown of where the Hogs’ current position in the Big 12 stands when it comes to attendance, revenue, and just how good the seats are.
Attendance at Ioway football games has been on a steady decline over the past ten years, largely due to the fact that the team rarely puts in a good performance. From 2006 to 2015, the Hogs earned a dismal 2 wins against Nebraska and 3 wins against Iowa State. If that wasn’t bad enough, the team had 19 losses over that time span, the most recent being a 56–0 drubbing at the hands of the Cyclones in 2015. Suffering through a losing season is one thing, but it gets much worse when you consider how the fans have responded to the team’s poor performance. For instance, on September 28, 2015, the Hogs had less than 500 fans in attendance for their matchup against Iowa State. That’s right – less than 500 people showed up to watch the Hogs play a football game. It gets even more concerning when you consider the fact that the team has sold out just three of their 12 home games this season. While some fans have been hesitant to show up, given how poorly the team has performed, there hasn’t been a whole lot of excitement surrounding the Hogs these days.
Since becoming a member of the Big 12, the Iowan football team has seen a steady decline in revenue. From 2006 to 2015, the Iowans’ athletic department collected about $8 million per year – the equivalent of about $15,000 per game. In 2016, the team’s revenue was more than halved, dipping to just over $4.2 million. If you consider that the team’s average home attendance was less than 5,000 fans per game during this time, you can see how substantial this revenue loss was.
This was in part due to the fact that the school started charging for parking, which saw the number of fans at Iowan games plunge. In fact, at one point just a few years ago, the team was averaging less than 500 fans per game. Hopefully, things will pick up for the Hogs this year and they can start making a profit once again.
Just How Good Are The Seats?
Nowadays, it’s difficult to find a good seat at an Ioway football game. In fact, with ticket prices increasing and the cost of gas rising, it’s almost impossible for fans to find a good seat these days. When you consider this, it’s no wonder that attendance has dropped so much over the years. While it would be great to see higher attendance at Iowan games, there’s no denying the fact that it’s just not practical for the majority of fans anymore. It’s an expensive proposition to go to an Iowan game, especially since you’re paying for parking too.
As for the seats, they are literally decreed to be bad. If you go up in the stadium, you’ll quickly notice that there’s no chance of sitting down. The good seats are all the way up in the top section, behind one of the goals. If you’re lucky enough to find a spot in those, then you’re in for a treat, as the view is incredible and the atmosphere is fantastic. The problem is that this is the exception rather than the rule, and you’ll spend more time standing than sitting down during the game. It doesn’t help that students also get a free ride to Iowan football games, so they can fill up the stadium and distract the employees, preventing them from finding a good seat.
To put it bluntly, the seats at Ioway football games are bad, which is strange, because everything else about the stadium is pretty good. The problem is that while everything else about the stadium is pretty good, the seats are pretty bad. It would be nice if the school could upgrade them a bit, so that the fans had at least a slight chance of having a good time, but considering how much the school spends on stadium improvements every year, it’s unlikely that the tickets will ever be upgraded.
So, in conclusion, the seats at Ioway football games are bad, which is strange, because everything else about the stadium is pretty good. If you go up in the stadium, you’ll notice that there’s no chance of sitting down. The good seats are all the way up in the top section, behind one of the goals. If you’re lucky enough to find a spot in those, then you’re in for a treat, as the view is incredible and the atmosphere is fantastic. The problem is that this is the exception rather than the rule, and you’ll spend more time standing than sitting down during the game. It doesn’t help that students also get a free ride to Iowan football games, so they can fill up the stadium and distract the employees, preventing them from finding a good seat.