The fast-paced lifestyle of the twenty-first century has rendered traditional sports like football and rugby obsolete. Modern-day athletes with a zest for life strive for excellence in all areas of their existence, placing increased importance on the mental and physical health benefits that a regular yoga session or meditation class can provide.
This emphasis on self-improvement has led to a rise in the popularity of alternative medicine and sports science, creating a market for athletic wear and fitness accessories tailored to the active lifestyle. One such brand is Bandimere Speedway, an England-based company that designs and manufactures specialist sports clothes for the most demanding athletes in the world. The brand was started by Richard Adams, who in 2015 set up a company headquarters in the English countryside, making him one of the country’s most successful entrepreneurs. Adams, who grew up in Australia, spent more than a decade living in Japan as a child, studying Japanese culture and language, which later informed his business decisions. The brand primarily designs and manufactures running clothes for high-performance runners, including ultrarunners and Ironman triathletes. The aim for founders Richard and Sally Adams was to provide the best possible gear for fast-paced individuals who demand the most from their clothes. Their success in creating a product that provides benefits to individuals who utilise it daily is testament to the brand’s design ethos: to “give the best and avoid the worst”, so to speak.
Slimmer Fit
The first thing that strikes you about a shirt or a pair of shorts from the brand is how light they are. The fabric is designed to be breathable and lightweight, allowing your skin to stay cool during a sweaty jog or a hard day at work. Wherever you look, you will see that Bandimere’s clothes are notably slim fitting, accentuating its sporty slant. The design choice is most prominent in their shorts and running shirts, which feature a low waistline that strains against the skin and emphasises the movement of the athlete underneath. This feature allows the body’s heat to be released through the clothing, keeping you cool and comfortable even on the hottest of summer days.
Functional Design
Another way in which the designers at Bandimere attempt to optimise performance is by integrating practicality into the design process. The brand’s cycling gear is a good example of this, with materials like lycra and mesh incorporated into the clothing to improve ventilation and reduce the weight of the garment. They also design cycling shorts and hoodies for increased freedom of movement.
What is unique about the design process at Bandimere is that a lot of thought goes into creating clothes that are both functional and stylish, two properties that traditional clothing brands struggle to achieve. Every item of clothing from the brand is designed with this in mind, with items like the capris shorts and running shirts featuring mesh panels in a breathable fabric that keeps the heat at bay and the stylish design lending itself to everyday use.
Comfort
A good pair of running shoes is essential for any runner, but the right clothing can also improve your experience. Bandimere produces a full complement of shoes and socks for sports enthusiasts, incorporating materials like faux leather, which is more durable than real leather and doesn’t hurt the environment like the genuine article. When it comes to their running shoes, people often confuse durability with weight. The designers at Bandimere make sure that their shoes are light but incredibly well-built, incorporating stronger and more sustainable materials that provide cushioning without the extra weight that you would find in a typical luxury boot. These sustainable materials mean that your running shoes from Bandimere won’t break down after just a few wears, providing a comfortable and reliable service that feels good against the skin.
Style
If you’re reading this, you are most likely a fan of stylish fashion, which is why you’re on the internet. It’s a safe bet that you’ve also watched some of the award-winning Netflix series, The Handmade Life, which documents the designs and creations of British makers. Like many entrepreneurs in the UK, Adams is passionate about fashion and style, and he incorporates this into the way he runs his business. One of the first things you’ll notice about the brand’s designs is the quality of the fabrics they choose, which are almost always of the highest quality. This is something that extends beyond the choice of fabric too, as each piece of clothing is cut and constructed to perfection, ensuring the silhouette is sleek and stylish.
Where Can I Purchase Bandimere?
If you’re keen to try out the gear from Bandimere, you’ll find that the brand is readily available from retail stores across the UK, including high-end outlets that sell bespoke tailoring, as well as mainstream large-chain stores. The designers at Bandimere don’t distribute their products through small independent retailers, as they want to maintain a high-end outlook, which means their products are usually only available through major shopping centres.
What Is The Difference Between Good And Bad Trademarks?
Another question that often comes up when talking about fashion is how to respond when another company tries to copy your designs. This often leads to a question of good vs. bad trademarks, with many people arguing that a bad trademark is one that is easily recognizable as something that is not authentic, even though it may be technically legal. A good trademark is often confused with a service mark, which is a registered trademark that represents the provision of a service rather than a product. It’s a common mistake to think that all trademarks are good, as there are legal complexities surrounding what types of trademark are allowable under current law and what types should be avoided at all costs.
In many cases, the best approach is to work with a trademark lawyer to develop a strong case against the infringing party, as this will allow you to negotiate the best possible settlement for your products and increase the likelihood of a positive outcome. If you don’t have the money for a lawyer, then it’s strongly advised that you do not engage with an infringing party, as this will only lead to problems down the line. A good trademark lawyer will be able to guide you through the process, ensuring that your interests are served and that you get the outcome that you want, whilst also avoiding potential pitfalls that may arise from being too trusting of others.